salesforce as a single source of truth

Make Salesforce the Single Source of Truth

At some point, most Salesforce Administrators have found themselves struggling with user adoption. This effort encompasses trying to encourage salespeople to enter Leads, Update Contacts, and enter Opportunities in a timely manner. It also includes trying to convince marketing to … Read More

Cloudforce ’11 NYC – Our Experience

Cloudforce NYC was an incredible experience. I met many new friends and got to catch up with clients (plus learn a thing, or two!). Below is my agenda at the event and a brief summary accompanying each – enjoy! 8:30 … Read More

Top 10 Tech: Cloud Computing to Surpass $100 Billion

Experts predict dramatic growth for cloud computing for 2014 and beyond. In 2013, the cloud market saw rapid growth, with services like SaaS and IAAS leading the charge, to over $130 billion.  Yet as impressive at that may sound, according to … Read More

Salesforce Flow and Automation: Visual Workflow

Salesforce Flow (also known a Salesforce Automation) gives you the ability to create a visual representation of a business process. Then, this can be used to drastically reduce the amount of time spent getting information into Salesforce. For example, imagine … Read More

Salesforce automation workflows

Salesforce Automation Workflows – How to Set Up

Salesforce automation workflows help to automate the processes in your organization and execute myriad tasks.  Examples include: updating of fields, sending of alerts to internal users or external individuals, assigning of tasks to users, etc. How Do I Set Up … Read More

How to Use Cross Filter Reporting in Salesforce

If you have ever had a part in helping your marketing team gather data for promotions, you know that the requests can sometimes be very detailed! From our experiences, we hear from non-profits that sold services to deliver segmented reporting … Read More

Salesforce and Social Media – Why You Should Integrate

We’re moving further into the virtual world and mass communication tools take over all electronic devices. As a result, everyone is expecting all electronics to become faster, more advanced, and more convenient. We have quickly flown past “I want it … Read More

dirty salesforce data

The Dirty Salesforce Data Dilemma

Nearly every Salesforce Admin, at one time or another, has been asked “Why do we have so many duplicate records?” or “Why does this phone have 13 numbers?” It’s a case of  Salesforce dirty data. Dirty Data is more than … Read More

GDPR and Your Salesforce Data – What You Need to Know

As an IT professional, you should be familiar with the new GDPR guidelines. The GDPR covers new data rights assigned to European consumers and outlines how companies should go about their data inventory processes and data life-cycles. Companies may also … Read More

replicate salesforce to mysql

How To Replicate Salesforce to MySQL

How you can replicate salesforce to MySQL is simple and straightforward. MySQL is one of the most popular open-source databases and is fully supported by Reflection Enterprise.                   Replicate in 5 Simple … Read More